MPLS Marketing Blog

Thanks for visiting the MPLS blog. This is our spot to discuss the company, our customers, and our side projects (Drupal modules, charity, and software development).

We are Hiring!

We are seeking passionate, smart project managers who can also speak PHP and CSS. Experience with Drupal is an absolute necessity. Position requires strong organizational skills and willingness to communicate directly with clients on a daily basis.

Use our contact page to apply! Resumes are not required because we don't read them. We want to speak with you, learn about your experiences, and talk to refernces.

iPad Traffic on the Rise

I took a look at our web analytics this morning and noticed that in the last couple months, the iPad came to life in the data. In fact it accounted 80% of all mobile traffic (with iPhone accounting for 19.5% and Android 0.5%).

Your Business on Tomorrow's TV

What is the future of television and how does it affect your business? It all comes back to the iPhone.

A few months ago I saw an amazing new accessory for the iPhone; a diabetes tester that plugged into the 30 pin USB connector and an accompanying app to control it. That's the true genius of the iPhone. Is it a phone? A game machine? A web browser? A diabetes tester? It's all of these things, because it's just a screen. It's just a window into whatever app you have open. Apple told AT&T to let go of designing phones and focus on building infrastructure.

Making an SEO-Friendly Backlink

Google's algorithms are both patented and even mysterious at times. One thing we do know is the importance of creating the right kind of backlinks.

What the heck's a backlink?

A backlink is merely a link somewhere on the Internet that points back to your website and they matter for at least two reasons. The first reason is that they bring you traffic. People see these links and click on them, ending up at your website. The second reason is that Google uses these links to learn about your website. Backlinks help determine where in search engines your website appears.

What the Mobile Wars Mean to You

If you've been paying attention to Google's developer conference, where the advertising giant took several shots across the bow at Apple, or the short and cryptic email response from Steve Jobs, you know that the mobile wars are upon us. Google is casting itself as the pure, well-intentioned open source leader. Apple, for its part, is keeping the iPhone OS platform on a steady, and closed, bearing.

So what does this mean for your business online?

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